Interactive Podcasts for the Ai Era
The ultimatepost-showexperience.
An Ai companion, built around your IP. No hallucination. No scraping of your data. Your fans. Your universe. You're in control.
The industry measures viewing. Sotto measures intent.
Existing measurement tells you whether someone finished an episode. A conversation tells you what they asked, what confused them, what they cannot stop thinking about, and what they believe happens next.
What you learn →Traditional metrics help you understand who did what... Sotto tells you why.
Post-show podcasts have never been more popular
Fans are hungry to engage once the credits roll. Podcasts and YouTube fill this gap, but they are one-way, one-to-many broadcast mediums.
Fans listen and engage, but IP owners are conceding this time to third-party publishers and influencers.
500M
people listen to podcasts every month, and the credits rolling is where most of them start.
Sotto extends your fan engagement window exponentially.
Sotto is built for when your fans are most engaged, after the credits roll, after the final whistle, and reflects their unique fandom back at them with a hyper personalised experience that gets deeper over time.
Post-show podcasts, for the Ai era. Interactive, adaptive and insight driven for IP owners.
What Sotto is
Sotto is an Ai companion you talk to, with your voice. It listens, it learns and it adapts to the individual, ensuring it reflects their fandom back to them.
There are no hallucinations. We define what it knows and what it talks about, and your data never trains an Ai model, ensuring it is always canon, brand-centric and IP safe. You define the parameters of the experience at all times.
Sotto is not a second-screen experience. We believe all eyes should be on the screen. We are the ultimate post-show experience.
What the companion does
01
Episodic drops
New material unlocks the moment an episode airs or a match ends. Sotto knows exactly where each fan has got to, and never gets ahead of them.
02
Conversation first
Fans don't listen, they ask. They push back, argue, and go deeper. The companion can speak as a voice from inside the world, or as a knowledgeable presence alongside it.
03
It remembers
Sotto remembers a fan week after week. What they care about, what they predicted, what they asked it not to spoil. It picks threads back up over time. The more a fan engages, the deeper their experience becomes.
04
Always-on lore
Encyclopaedic knowledge, available the moment curiosity strikes. Fans go as deep as they want to go, guided by their own questions rather than by a running order. The information is curated, not scraped from the web and forums, ensuring it is official and corroborated leading to a premium fan experience at all times.
No two fans' experience with Sotto is the same.
Models are being trained on whatever they can reach. We take a different approach.
Your material never trains a model. It sits in a private library that the companion refers to when it answers, and you can update, audit or remove any of it at any time. The licence is a bounded access grant, not an Ai training licence.
How we handle your IP →Who it's for
Film
Build anticipation before release, then let fans go as deep as they want the moment they have seen it.
Television
Sotto keeps pace with each fan's viewing. New material drops as each episode airs, and never before.
Music
Build an experience around an album, a tour or an era, and let fans into the history behind it.
Sport
The post-match analysis fans have always wanted. Players, moments, tactics, and everything that happened around the game.
See it for yourself.
A demo takes half an hour. You will see a companion in conversation, and we will talk through what a deployment on one of your titles would actually involve.